A Family Business
It all grew from an idea we had in 2018 about how to make our cycling more enjoyable, and to be able to do more of it!
As a young family, we became obsessed with being efficient with the limited time that we had when it came to getting outdoors for a cycle.
That developed into designing a better gravel bike that would take us from our front door and into the wilderness as quickly and painlessly as possible.
Our History...
2018
It all started with a dream
From the spare room of our semi detached Holywood home, the idea of a better gravel bike started to become a reality!
2019
Off to Asia...
What better way to kick off our new company than a trip to Taiwan to meet the manufacturers who could turn our vision into a reality.
2020
Official launch in spring 2020
With our sample bikes arrived, we headed on a road trip around Northern Ireland to shoot our launch video and prepare to introduce Fustle to the world.
2021
Making waves with innovation in the gravel segment
We were blown away with how our bikes were received by the industries top media outlets. Many of our initial sales came from Journalists who didn't want to return the test bikes, so we were off to a great start!
2022
Updates to an award winning chassis
At the end of 2021, we were awarded a Design & Innovation Award for our Causeway frame, which we updated with fresh colourways as we entered 2022.
2023
Exploring new materials
After a challegning few years navigating the effects of Covid-19 on the cycle industry, we set about developing a locally produced version of our Causeway with neighbour and local frame builder Owen Byrne of Donard.cc
2024
Focus on Family
2024 was the year we focussed on building our cycling community and made an effort to bring people together with our Ride Out series all across Northern Ireland, as-well as supporting charity events such as Pedal The Periphery